India Utsav, a celebration of Indian commercial ties with KSA and festival of India’s popular cuisine has been launched by the LuLu Group as part of the 74th Republic Day of India which falls on January 26th.
The festival was inaugurated by Chief Guest Dr. Suhel Ajaz Khan, the Indian Ambassador to the KSA at the LuLu Hypermarket Murabba branch, Riyadh Avenue Mall. The Ambassador was welcomed by Shehim Mohammed, Director - LuLu Saudi Hypermarkets and senior officials of LuLu.
More than 12,700 Indian items will grace the aisles of LuLu across Saudi Arabia – from popular FMCG products, Lulu Pvt label’s products, Indian fruits & vegetables to household goods and garments. Moreover, LuLu is putting a spotlight on a huge range hot foods freshly prepared in store for the entire promotion, from biryanis to curries, popular street foods, traditional sweets and many more delicacies.
Indian Ambassador Dr. Suhel Ajaz Khan praised the role of Lulu Group and its retail operations in promoting Indian essence worldwide. “The LuLu Group’s promotion of Indo-Saudi commerce and cultural links has brought pride and honour to India as well as to the Kingdom of Saudi Arabia and underscored the warm and friendly ties between both countries,” he said. “In Saudi Arabia, the Group has initiated several far-sighted expansion projects and created employment opportunities for Indian and Saudi nationals. All this positions it to play a leading role in the Kingdom’s bright future.” he added.
LuLu, which has a strong Indian network of food processing and logistics centers for exporting bulk products to the Middle Eastern countries, has flown in many exclusive Indian products for this shopping festival that showcases a wide range of food products, agri-produce range with fresh fruits and vegetables, as well as meat and seafood. To complete the Indian culture experience, trendy high-street fashion as well as a curated collection of designer wears for festivals and weddings are made available.
India Utsav will run till January 30 and feature a promotion on India’s best regional cuisines and super deals on all Indian products and fashionwear across LuLu Hypermarkets and online on its shopping website www.luluhypermarket.com and mobile app.
