As announced by Saudi Press Agency, the Jeddah Season would return for a second round on June 28. Under the theme "Once Again," the event will feature a wide range of live artistic and cultural performances, family-friendly entertainment zones, sporting events, retail boutiques, and a selection of local and foreign culinary options.
According to the SPA, the Jeddah Season 2024 will utilise the city's tourism, historic, cultural, and maritime features to expand the range of visitor options and draw tourists from Jeddah, the Kingdom, and beyond. The season of 2022 saw almost 6 million visitors - the most since it began in 2019.