Riyadh will host the "GREAT FUTURES" trade show on May 14 and 15. The expo, organized by the Saudi and UK governments, will focus on commerce, tourism, and cultural interaction.
British Deputy Prime Minister Oliver Dowden will lead the 350-strong British delegation, which will highlight the finest of UK innovation and excellence. The two-day flagship event, which will take place in Riyadh's King Abdullah Financial District, will attract approximately 750 representatives.
The trade fair kicks off a 12-month campaign to highlight UK knowledge and credentials in industries that could help Saudi Arabia achieve its Vision 2030. The event seeks to foster Saudi-British collaboration in the public and business sectors across a variety of economic and development areas. This method aims to diversify Saudi Arabia's economy, increase productivity, and boost competitiveness.
Over 350 British government officials and industry leaders will be part of the group. The trade show is being hosted as part of the Saudi-British Strategic Partnership Council's attempts to expand economic cooperation in a number of potential sectors, as well as to promote bilateral trade and investment between the two nations.